SEO

If you’re a small business and you think you cannot compete with the big corporations in SEO, think again! The case study below is a project I did for a friend’s company which is a small and local business in a very competitive niche with national and multi-national players. This company is not local to […]

There’s a big difference in following proper English and grammar guidelines, and creating a proper experience for your end users. A professional writer will write a word to follow guidelines created many years ago.  That is the issue.  There is a set structure which is not updated to meet current usage and regular standards. Using

One of the most common obstacles that cause stagnation with content, SEO, affiliate earnings, and PPC teams is that there are “no more keywords, modifiers or topics to go after”.  A lesser known, but common issue, is that SEOs and Affiliate Managers get blocked from having access to PPC accounts.  That is why I’m writing

Your .htaccess is kind of like the front door in your home or the directory you see once entering an office building.  It helps you find the right path to the room you’re looking for, a direct route to the person you are visiting, or to navigate to the nearest restroom if you have to

A client who I had a short term SEO contract with came to me after not having much success with a previous agency.  Their site had some falls and lost traffic, and the agency told them they just needed backlinks.  This could be further from the truth.  The issues were tech, content and site structure.