Affiliate Program Management

Affiliates, Bloggers & Merchants – 3 Monetization Things You Need to Know (But Don’t)

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I was doing a ton of site audits at Pubcon last week, and a few other shows recently, and constantly ran into a few things that took Bloggers, Merchants and Affiliates by surprise.  There are the normal things like adware taking credit for sales and not properly giving credit to channels or allocating your budgets, […]

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Why do you have so many pending offers in CJ and what can you do?

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Another OPM (Outsourced Program Manager) asked me this evening about what can he do with all the pending applications in one of his Client’s programs on Commission Junction.  The thing is that there isn’t much you can do, but there are explanations as to why you have so many, things you can do to help

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Merchants Don’t Forget to Put Your Name in the Subject Line!

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I cannot believe how sloppy some Merchants have gotten this holiday season.  Most Marketers, especially who have been with a company for a long time or who are brand new don’t really remember something that is seriously important in Email Marketing and in communicating with not only your Customers, but also your partners like your

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Are TypoSquatters and TypeSquatters Parasites or Thieves?

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So a common thing you’ll find people complaining about that have never had a properly managed program, or that shut theirs down is that they got soo tired of people bidding on their trademarks and typosquatting or typsquatting.  The thing is, most of them didn’t even know about the toolbars and adware, but that is

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