Influencer marketing is not a new concept, it just started becoming trendy and a buzzword a couple years ago. Now that companies have bigger budgets and more tracking technology is available, they’re specifically looking for measurable results which is why you need to start educating your influencers on how to drive sales. Below you’ll find […]
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Are coupon affiliates good or bad? Below is a list of opinions, facts and myths about coupon sites as well as tests to measure their value in a very detailed Q&A format. Questions & Answers to Working With Coupon Affiliates: Coupon sites DO NOT add value 70%+ of referrals are new, they are a customer acquisition channel (myth
Coupon Affiliate Sites – A Complete Q&A Read More »
Affiliate management companies are very similar to SEO companies. Our channel is 100% out of our control, we can only do our best based on experience to drive results, and you need to be very cautious of who you choose to manage your program. When talking to potential clients, something that has been coming up
Why Affiliate Management Companies CANNOT Guarantee Results Read More »
A common questions I get when I say my affiliate program audits cost $X,XXX is “Well XYZ firm did it for free so why won’t you?”. My response to that is always “Well, you get what you pay for”. When I sent that to one company in particular, they sent me the audit/evaluation from a
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I’ve talk to a lot of companies each week about their affiliate programs and 5 of the same questions always come up. They include “you don’t have enough traffic, sites ranking for your URL + coupons close the sale and even you’re not where the best affiliates are so launch on other networks”. Whether it’s
5 Lies Affiliate Managers Tell Their Bosses & Clients Read More »
When businesses get hit by Google, panic happens shortly after. All of the sudden rumors about SEO sound plausible and not everyone thinks clearly. Instead of processing all scenarios, many companies and their SEO firms need a scapegoat. That scapegoat is usually their affiliates. This recently happened with one of my clients that I do
Do Affiliate Programs Hurt or Help SEO? Read This Post! Read More »
