If you do SEO, run Affiliate Programs where you recruit content sites or you do PR, you’ve come across crappy little sites with no traffic that try to bill you an arm and a leg for a post. If you’re a Blogger or Webmaster, you’re probably tired of getting spammy PR pitches from half rate marketing companies and PR firms that have definitely not actually read your posts and are sending a generic spammy email. Both of you are tired of the same responses and the same story over and over. That’s why I’m writing this post. It’s for PR companies to know how to approach a site and what a Blogger should know, especially if they charge for a post or a review.
I’ve decided to cut down on travel, tradeshows and speaking a lot this year. Instead of going to a million shows, I went through the ones that I get the best ROI on and those are the only ones I am planning on attending. There are plenty of other shows out there that are great like SMX West which has an awesome line up of speakers, so this list isn’t all of the shows that are worth going to. The list is only Marketing tradeshows that I have been to and turned a positive ROI, and am speaking at this year. I highly recommend them and recommend you go. Below you’ll find my Affiliate Links if they have a program or coupon codes if they give them out. However, before we get into the shows, I felt like sharing a couple of showtunes for Musical Monday with you all.
The reason I’m doing Musical Mondays today is because these are all showtunes that helped me at some point in my career or motivate me, and they are just awesome songs to listen to while you work. Here are 5 showtunes for this week to help motivate, encourage and help you get everything done. Feel free to skip them to find the conference list and what marketing shows I think are worth your money this year.
Marketing conferences worth attending in 2014
Pubcon NOLA in March. The thing I love about this show is that it isn’t as big as the Vegas show and you can get a lot of individual attention from speakers at networking events. This show is where I go to learn more about SEO, Social Media and Blogging. I’ve learned more from networking and attending sessions at Pubcon during one show than I have at any of the other SEO shows I’ve gone to combined. If you are opened to traveling to New Orleans in a couple weeks (over St. Patricks Day) then I highly recommend going. I also have a 20% off coupon code for Pubcon NOLA “rc-5644020″. If you do go, I have a spotlight session on adware and attribution. It is adware inclusive of everything from Media Buying companies to PPC agencies that use it and not just one channel.
Shortly after Pubcon is AMDays UK. I spoke there last year and had an amazing time. The thing I really like about it is that it runs next to SMX London so you get to talk to Affiliate Managers and Merchants as well as some amazing SEOs. You get a ton of great people all together and some awesome networking and ways to learn about the channel you work in. I also got a lot of leads from this show so I highly recommend it if you are an Affiliate Manager and can go to the UK.
Affiliate Summit East NYC in August – Everyone knows I am a huge fan of and supporter of Affiliate Summit East and West. I even wrote this post about 100 reasons to go to Affiliate Summit. Affiliate Summit is the leading, best and number one all inclusive Affiliate Marketing show. You can learn everything from Blogging and SEO to PPC and Conversion Rate Optimization. Because Affiliate Marketing uses everything from Adware to Social Media, the sessions and information are for almost everyone from every field and every niche. That is only one of the reasons you need to go to Affiliate Summit. The networking is also unbeatable. You’ll meet a ton of people with different opinions on everything and get an awesome feel for how amazing the Affiliate Industry is and why it is my favorite marketing channel.
After Affiliate Summit I have a couple of small sessions I am doing as favors for friends and private workshops. These are private so I cannot post them or where they are. If you are at one, please feel free to say hi. If you want me to do one for your company, please feel free to use the contact form.
Share a Sale Think Tank – This has always been one of the top shows for me. It is for Merchants, Affiliates, Vendors, Agencies, Industry Veterans, etc… that work with Share a Sale. If you don’t work with Share a Sale right now, here’s 50 reasons why you should and why I think they are the best affiliate network. This is a must attend event if you work with Share a Sale. I highly recommend this one.
Pubcon Vegas – This will be the first year in a long time that I will not be at Pubcon Las Vegas. I have another show during the same time so I won’t be able to make it to Vegas. However, if you want an amazing line up of speakers on SEO, Social Media and other search channels, this is the show you need to be at. It’s also right before Halloween so you get to have fun in Las Vegas while they are starting all of their Halloween parties which are always insane.
The shows above are the ones I am going to or highly recommend you go to. I have almost always turned a positive ROI from them and always learned something new to help my career. I hope you all can make it to at least one of them and if you do, come say hi. Thank you again for reading and hope to see you at the shows. BTW, feel free to leave your own favorite song or showtune to listen to when you’re working in the comments section. Also, sorry about not including the Idina Menzel version of Let It Go from the Oscars last night. I couldn’t find the official one when I searched since I wrote this before it aired.
This is a guest post from Tony Wright, CEO and Founder of WrightIMC. His contact information is at the bottom of the post. I met Tony years ago at Pubcon and have been talking to him about the value of Affiliates and why they are a great compliment … [Continue reading]
This is a guest post from Share a Sale CEO and President of the Board at the PMA. In other words, he's been doing this for a very long time and knows some of the best bargaining and negotiating tips to get higher commissions and build stronger … [Continue reading]